Video and TV shows
Audio-visual journalistic content is becoming increasingly important. In 2019, Delfi in Lithuania took a major step and launched its own linear television channel in cooperation with Telia, which was very well received in the market. According to Telia’s ratings, the Delfi TV channel immediately outperformed some of the earlier commercial channels.
During the year, Delfi TV L!VE broadcast live concerts, seminars and sports events. For example, live broadcasts were available from the e-sports and lifestyle festival HyperTown TLL, robotics fair Robotex, the international dog show, the 11th Song and Dance Celebration for People with Special Needs, the Duck Rally, among others concerts of Svjata Vatra and Anne Veski, and several other important sports events.
The awareness of Delfi.tv among Lithuanian residents increased from 5-7% in the year before to significant 33% in 2019.